Lyft Partners with &pizza to Give Late-Night Employees Discounts
With turnover rates rising and the restaurant industry experiencing a shortage in labor, companies are rolling out new incentives to get employees to stay. In 2018, the turnover rate in the restaurants-and-accommodations sector rose to a post-recession high of 74.9 percent, according to the National Restaurant Association.
&pizza recently launched a new initiative it thinks will get employees to stick with the brand.
The Washington D.C.-based pizza chain started testing a new program with Lyft on October 23. "Lyft for Late Nights" will offer employees who travel between 11 p.m. and 5:30 a.m. for a flat rate of $4.50 on Fridays and Saturdays. Right now, the program is available at seven locations and will be tested over a three-month period.
“Since day one, it has always been important to me that we show and not just tell our team members, who we call our Tribe, that we care about them,” Andy Hooper, &pizza president and chief operating officer, said in a statement. “We couldn’t think of a better partner than Lyft for this program and with their support, we are excited to give our hard-working tribe members an affordable and reliable transportation option from work to their homes.”
The new ride-share program allows flexibility for workers who aren’t on the normal “9-to-5” shift and may have difficulties finding transportation. It also can be more affordable than most bus services, according to the American Public Transportation Association. "For Lyft, the program builds on its ongoing initiatives to support its drivers and bridge the transportation gap for all," the company said in a statement.
The new benefit comes from an already progressive brand that wants to become the “most progressive fast-food employer in the U.S.,” according to Bloomberg Businessweek. The 36-unit chain is known for its high average pay of about $14 per hour, Bloomberg reported.
“We broke the rules with fair wages and now find ourselves out in front,” Cofounder & CEO of &pizza, Michael Lastoria told QSR magazine. “&pizza is built on the shoulders of its employees. We give them a say. We believe in their advancement. But all of that counts for nothing if they can’t live on the wages we pay them. The minimum wage raise is the single clearest way to say to our employees, ‘We value you.’”
&pizza joins other chains, like Noodles & Company and Chipotle, who are expanding employee benefits. Whether that’s with healthcare and extended parental leave policies or a chance to earn a degree with the help of a tuition benefit program, the industry has recognized they need to support their employees in different ways.
“It’s a simple but critical concept: Allow your staff to thrive, and your company will thrive,” Lastoria added.